Media Components Blog : Philadelphia Web Design & Social Media Marketing

Photo By: Jackie Bayne

I have been consulting Craig Sumsky of Cutting Edge DJs on Internet Marketing, blogging and social media. To say that Craig truly gets the idea of Blogging is an understatement, he truly gets what using such tools as blogs, facebook and twitter is all about.

He became really passionate and involved with his internet marketing and is starting to really notice the effects of using all these web tools to drive traffic to his website & blog.

He recently wrote a very nice testimonial about me and I wanted to share it here with you on the blog:

I first met Denis Sinelnikov – owner of Media Components – at a LeTip meeting back in 2005.  He spoke passionately about web presence, blogging, meta tags and everything else internet marketing, and although I knew he knew his stuff, I just wasn’t ‘there’ yet.

I left LeTip in 2006, but never lost touch with Denis.

So why wasn’t I ‘there’ yet? To be honest, from 2005 to 2006 I was playing (and winning) a lot of online video games and in 2006 some friends and I launched a YouTube project called ‘katiesopinion’ which reached moderate success wiyh a current 25,000 subscribers.  One day, a friend kiddingly suggested that if I would only apply as much time and energy to my business’s online presence as I had on video games and YouTube projects, I could rule the world, all it would take would be to shift my internet O.C.D. focus.  After much deliberation,  I contacted Denis and asked him to help me achieve this goal.

Upon first contacting Denis, I had thought I knew my direction.  I saw where I wanted to be, but Denis showed me that the way I was planning on getting there wasn’t the best plan of action.  He suggested that on my limited budget that the best route for the most effective results was not to overhaul my website (for the third time) but instead to add a blog.  The website could come later but he really pushed for the blog and together we made some minor temporary changes to the website’s landing page in order to accommodate the blog.  So in October of 2007, my company, Cutting Edge Entertainment added a blog.

I didn’t do much with it in the first six months, but Denis continued to make changes in order to optimize its effectiveness.  By the time I got serious with it and really applied myself it was late in 2008, but the results were immediate, and massive.  I watched the traffic to my blog – and subsequently my website- increase exponentially.  I became more and more passionate about it and Denis was ever available with guidance, assistance and advice about how to maximize the blog and its online findability.  With Denis’s help, and trial and error experimentation, I was able to create a kick-ass marketing tool while saving thousands of dollars by avoiding hiring someone to do it for me.

Currently, Denis and I are working on my new website.  He has earned my respect, and more importantly my loyaly in believing that he was the right fit for my internet maketing campaign.  He is my net ‘Jiminy Cricket’ and without his help I would have made costly mistakes and made little to no real progress.  While other self appointed SEO experts were offering their services as ‘consultants’ for thousands per month, Denis taught me to be self-sufficient for a fraction of that money, and for that I will be forever grateful.

The customers of today don’t use the phone book, they use internet search engines.  Just creating a website or blog is like printing business cards and never handing them out.  Through blogging I have changed the way my DJ company does business, and have reaped the rewards of the added traffic and earned the respect of my industry colleagues for being a leader in online marketing.

- Craig Sumsky
CuttingEdgeDjs.com